Most manufacturers have made it this far with referrals, word of mouth, sales reps, and trade shows. But if the 20’s have proved anything it is that the world is very different today.
signalfirenew
This new Federal Trade Commission (FTC) ruling helps businesses and reviewers alike. By keeping the process authentic, consumers will have a better understanding of the products and services!
Use the Five (5) C’s of Marketing Trust Building A recent Reddit thread in r/manufacturing talked about challenges (and annoyances) when manufacturers work with customers. There were a spectrum of situations that ring true for any business. Customers: What causes this? It comes down to trust. Does the customer trust you? Does the customer trust …
What’s one thing most people say are wildly obsolete? Business cards.
I passionately disagree.
But I’d argue that the importance of the printed business card has never been greater.
Being an expert is not enough. You must be more.
You must be a public library of knowledge. Allow prospects to research, explore, and reference your expertise.