BAM!

Building Demand for Ground Protection Mats

Challenge

Bad Ass Mats (BAM!) are designed and engineered to protect the ground being driven over by heavy machinery and work crews. Developed by Allied Plastics, this heavy-gauge, twin sheet thermoformed product was engineered in house and are sold throughout the United States.

BAM! needed a digital presence to connect with individual buyers and potential distributors for the innovative product.

  • Website Design
  • Photography
  • Videography
  • Content Creation
  • SEO
  • Social Media
  • Search Advertising (PPC)

solution

Signalfire started with building a website and social media presence with clear CTAs for potential customers and distributors to connect to buy. Then we built their visual library and written content, focusing on why BAM! is the best choice for crews working outdoors.

BAM’s social media and search marketing all point back to their website where landing pages collect numerous high value leads every month. BAM has more than doubled its distributor network since starting their full marketing program with Signalfire.

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The Signalfire team is pleasure to work with. They have a high level of professionalism and stay on schedule & budget. They have been instrumental in helping to take our brand to the next level.

Mike Sheridan, Sales Manager BAM!

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