Is Your Destination INVisible to AI?
With 75% of travelers intending to use AI for trip planning—and 37% already using it for their upcoming getaways—the future of travel search is here.
To rank across Gemini, ChatGPT, Claude, Co-Pilot, Perplexity, and Google AI Summaries, your destination needs highly optimized content. Our AI Visibility Audit tests real traveler prompts and analyzes your current AI citations to see exactly where you stand.
Signalfire delivers:
- Actionable Content Strategies: Recommendations for “things to do,” itineraries, and listicles that AI models crave.
- Technical Website Review: Fixes for critical AI readiness features like structured data.
- Distribution Tactics: Strategies to get your community cited.
Competing destinations are already adapting to AI search. Don’t miss out on critical visitor awareness while others take the lead.
If you’re not mentioned… you’re forgotten.
Frequently Asked Questions
It is a comprehensive assessment of how well your tourism organization appears when travelers ask AI for vacation recommendations. We test keyword-focused prompts across the top six AI platforms to see if your community is being cited as a destination, and evaluate your website’s technical readiness to feed information to these AI models.
You will receive a clear, actionable report detailing your current AI visibility, technical website fixes (such as missing structured data), and a roadmap for content topics and distribution strategies designed to get your DMO cited in AI searches.
The AI Visibility Audit will be a flat fee of $2,000.
A discount will apply to have the audit run again on a quarterly, semiannual, or annual schedule.
More travelers are starting their trip planning with AI, and most destinations have no idea what these tools are saying about them.
What I appreciated most was that the audit was honest and practical. It didn’t tell us to rebuild our website or chase every new trend. It showed us where we’re strong, where we’re missing out, and exactly where to put our limited time and budget.
For a small organization like ours, that kind of clarity is incredibly valuable.