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Signalfire Receives Three National Web Development Awards

Signalfire wins national web development award

Signalfire has received three 2019 W3 Awards for website designs. The W3 Awards recognize the power of web creativity through an extensive selection process by the Academy of Interactive & Visual Arts. Each year, entries are judged on standards of overall excellence in design and user experience. This is the second year Signalfire has received multiple awards. […]

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5 Fundraising Ideas for Your Animal Shelter or Humane Society (SPCA)

Coming up with fundraising ideas for local animal shelters, animal rescues, or humane societies (SPCA) can be a challenge, but too often these non-profit organizations get too focused on BIG events. Here are five ideas that can provide a much-needed boost to awareness and reduce the friction to giving. Accept Online Donations While the ability […]

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Mythbusting Marketing: Can You Remove Bad Online Reviews?

Presentation on Online Reputation Management (April, 2019) The How's and Why's of Online Reputation Management from Matthew Olson Small business owners, and those who work in the tourism and service industries, know the power of online reviews. While some negative reviews cast wild generalities over specific situations, they aren’t to be dismissed. The opinions of […]

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Mythbusting Marketing: If You Build It, They Will Come

For businesses and non-profit organizations, this iconic quote from the 1989 film Field of Dreams conjures images of customers or donors flocking towards you intent on giving you money. “They won’t know why,” says the movie, but it implies that customers will simply gravitate to you because of this accomplishment. Whether that goal is launching […]

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How to Fuel Your Marketing with a Content Calendar

It’s true that almost everything we interact with on a daily basis uses some form of fuel. Our cars need gasoline, our phones need battery life, and our bodies need nutrients, in order to perform well. So, when it comes to our companies’ marketing efforts, why would it be any different? Truth be told, it’s […]

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