The big question all business owners and marketers have right now is should we keep posting on social media and reaching out via our marketing efforts during the COVID-19 situation? The short answer is… […]
Q&A: Social Media During COVID
Category: Blog
Quarantined Marketing: How To Generate Leads If Your Trade Show Was Cancelled
Last minute cancellations or unattended shows can undermine what is normally your primary source for leads. What should your business to do? It’s time for your small business to focus on impactful content, email lists, social media, and digital marketing strategies. […]
Mythbusting Marketing: Can You Remove Bad Online Reviews?
Small business owners, and those who work in the tourism and service industries, know the power of online reviews. While some negative reviews cast wild generalities over specific situations, they aren’t to be dismissed. The opinions of complete strangers have an incredible impact on consumers. Understanding how these reviews and their corresponding platforms work is […]
5 Tips for Optimizing Your Website in 2020
We’ve been talking a lot about social media and content that goes on your website, but what about optimizing your website. Don’t be afraid to “pop the hood” on your website and get your hands dirty. Most websites that have a CMS like WordPress give you incredible access and tools for you to get your website humming. […]
5 Website Content Tips You Can Do in 2020
Social media, email newsletters, pay-per-click search advertising, and all of the digital strategies you can think of have one thing in common. They’re marketing vehicles. In order to make those vehicles perform, you need fuel. Your website’s content is the fuel to power all of your marketing vehicles. […]
5 Insights to Make Your Digital Marketing More Effective in 2020
Digital marketing might be a little murky in definition. Some of the principles described may be applied to a variety of different online marketing strategies. […]
5 Social Media Tips You Can Implement in 2020
You can still do a lot to improve your social media engagement. There are a lot of tools you can use to “shortcut” the process. Be careful. Social media is successful when you approach it as a marathon and not a sprint. Take the time to connect and engage with your social media community. Remember: you need them more than they need you. […]
Signalfire’s Matthew Olson to Speak at iLandscape 2020 in Chicago
Signalfire Founder and President Matthew Olson will be speaking on January 29, 2020 at the Illinois + Wisconsin Landscape Show, iLandscape 2020, at the Renaissance Schaumburg Hotel & Convention Center. […]
Website and Social Media Checklist for the Holidays
How ready are your social media accounts, Google listings, and website for the holiday season? November is here and the holidays are coming faster than we’d like. There are a handful of things you can do to make sure you’re not frustrating your customers through the busy season. […]
Signalfire Scores Two Additional Graphic Design Awards
Graphic Design USA Recognizes Signalfire with Awards for Logo Design and Beer Label Design Signalfire has received two Graphic Design USA awards for creative branding and graphic design work. The awards, which are presented annually, receive over 1,200 entries each year ranging from traditional package design to interactive development and beyond. Winners are selected based […]
