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Signalfire wins national web development award

Signalfire Receives Three National Web Development Awards

W3 is Recognized as the Global Benchmark in Website Development Standards

Signalfire has received three 2019 W3 Awards for website designs. The W3 Awards recognize the power of web creativity through an extensive selection process by the Academy of Interactive & Visual Arts. Each year, entries are judged on standards of overall excellence in design and user experience. This is the second year Signalfire has received multiple awards.

The three websites represent three different industries Signalfire supports with a wide range of marketing services. Each of the websites were custom developed in WordPress.

Genuine Broaster Chicken –

Genuine Broaster Chicken is a pressure fried chicken commercial food program available through restaurants, supper clubs, grocery stores, and other consumer venues. Following a custom process, the chicken is a flavor-packed healthier, faster alternative to traditionally fried chicken.

Genuine Broaster Website

The mobile responsive website focuses on two major communities: consumers seeking information about Broasted chicken and business owners looking for a profitable trademarked food option. Additional pages throughout the site include menu / nutritional information as well as details about Broaster’s long history of delicious chicken.

Beloit-based Broaster Company contracted Signalfire the develop a series of websites for each of the trademarked food product lines. Genuine Broaster Chicken will soon be joined by Broaster Express and Broaster’s equipment sales website,

Lake Geneva Cruise Line –

Lake Geneva Cruise Line offers seasonally daily cruises on the beautiful waters of Lake Geneva. A top tourism activity in Lake Geneva, a leading Midwest travel destination, the fleet of eight (8) boats offers public water tours, dining cruises, weddings, private events, and custom chartered cruises.

Lake Geneva Cruise Line Website and Social Media

Signalfire was contracted by Lake Geneva Cruise Line to develop a mobile-centric website that supported an online ticketing feature, tour calendars, and details for a variety of chartered or private events. The custom-designed website focused on strong imagery and easy navigation. Because approximately 70% of the site traffic was mobile, the custom mobile experience had to make ticket purchasing as simple as possible.

The finished website loads more quickly and has fewer ticket-purchasing steps than the previous site. Regular travel-focused blog articles from Signalfire has allowed improved search performance and expanded reach during the Summer 2019 season.

Signalfire also supports Lake Geneva Cruise Line with regular blog content, email newsletters, and comprehensive social media support.

PIER 290 Restaurant –

PIER 290 is the only restaurant with a waterfront on Lake Geneva. Located in Williams Bay, PIER 290 is an unforgettable dining experience accessible by car, boat, or even the Lake Geneva Shore Path. The mix of indoor and outdoor dining experiences make PIER 290 the perfect place for lakefront dining, private parties, or special events.

Pier 290 Website

PIER 290 required a website that would showcase the remarkable location and delicious food. Signalfire’s final site featured custom designed user experiences for mobile devices as well as desktops. An online reservation system, event calendar, and Instagram feed enhanced the user experience.

Signalfire’s new website has delivered an increase of nearly 25% for mobile traffic compared to the previous year. Improvements in organic search performance, page load speeds, and email marketing efforts have contributed to the most successful summer to date.

Signalfire also supports PIER 290 with regular blog content, email newsletters, and comprehensive social media support.

How Can Signalfire Help You?

Signalfire offers a variety of website development options ranging from small business websites to custom website solutions. Our mission is to demonstrate that your website is just one part of a successful content-centric marketing strategy. Whether you’re a manufacturer looking to build viable leads or a tourism destination needing to capture travelers, Signalfire’s multi-channel approach will produce results.

Let’s find out if Signalfire is a good fit for your web-based marketing needs. Request more information online or call (262) 725-4500. We’d love to put our marketing Guides & Outfitters to work bringing you additional success.