Thanksgiving, Black Friday, Small Business Saturday, and Cyber Monday are now followed by Giving Tuesday, a day dedicated to charitable giving. Made popular by social media, this philanthropic effort is gaining wide popularity and participation by businesses and non-profit organizations alike. For 2015, Giving Tuesday falls on December 1st. Read on to learn how non-profits and businesses can get involved.
What Is Giving Tuesday?
In 2012, New York’s 92nd Street Y, a Jewish cultural and community organization, partnered with the United Nations Foundation to begin Giving Tuesday as a global day of giving. Three years later the day is growing in popularity and becoming more recognizable. As the first Tuesday after Thanksgiving approaches there are ways to get involved.